Changing the conversation in
recruiting, employer brand and hiring

Ep 067 – The Professional Candidate

Stop and think of everything you ask from a candidate: personal information, networks, referrals, experience, their time, their energy, sometimes their work? And for what, a chance at a job, maybe? Would you ever, as a professional anything, give up so much in return...

Ep 066 – Sell the Future

Great recruiting, regardless of tech stack, brand or EVP, starts with your mindset. If you want to attract and engage real talent, the first step is to stop offering them jobs and offer them what they really want. Show Notes: Charu Malhotra ERE in San Diego RecruitCon...

Ep 065 – Not for Attribution

All those lovely reports you get after your ad spend happens sure make it seem like "stuff happened." But unless you understand attribution and connect it your the intent of your ad spend, they mean nothing. Don't let that happen to you! Show notes: Twitter feed of...

EP 064 – The Secret to Amazing Entry Level Talent

Expecting kids straight out of college to know what jobs they can do or should do is insane. But that's what's happening, leading to a glut of unqualified applicants spamming our ATS's and trouble identifying great candidates. But that's something we can fix. I'll be...

Ep 063 – Epic Job Descriptions

We expect our job descriptions to do a lot: define the role, keep us from getting sued, and attract talent to apply. But if they are core to everything we do, why do they suck so bad?! In this episode, we figure out what job descriptions have to do from a legal...

Ep 062 – Technology Is Not Strategy

I know how much fun it is to pick new tech for your recruiting ecosystem. It's the hope that this new tool or new solution will solve all your hiring issues. But for companies that pick tools without understanding their strategy, it's a process that burns through cash...

Listen to the Archives

We’ve been podcasting about this for a while, so what you’re looking to learn might be in one of our previous episodes. Go binge!

James Ellis, Employer Brand Nerd

James Ellis, Employer Brand Nerd

Keynote Speaking

“His out-of-the box thinking and daring honesty will change the way you think of recruiting completely.”
Yes, I can speak at your event.

Ep 061 – Measuring your Employer Brand

The second you convince your boss that you need to spend more time and energy on your company's employer brand, the first question will be, "how will you measure it?" You know what the really means: How can I justify this project to my boss? In this episode, we assume...

Ep 060 – A World Without ATSs

You hate your ATS (it's okay to admit it), and until now, its been a necessary evil. But that's all changing. It's not science fiction or the latest Netflix bingeable series: a world without ATSs is upon us. If you don't start planning for it, you'll get left behind....

Ep 059 – Clarity Is Currency

In your search for the silver bullet in recruiting, you've done social media, job descriptions, ads, career sites, branding, agencies, content marketing, programmatic ads, reputation management, sourcing tools, video, audio, and probably seven other things. Have you...

Ep 058 – Small Is the New Big in Employer Brand

If you really want to make an impact on your employer brand in 2018, don't think big (big metrics, big projects, big ideas). Think small. Its the best way to get meaningful things done. Show Notes: This podcast was inspired by Richard Huntington's conversation on The...

Ep 057 – Festivus Miracles for Recruiting and Employer Brand

As we wind down the year, let us celebrate the greatest of holidays: Festivus! We skip the feats of strength to get straight to the airing of grievances! In this episode we cover a litany of things in recruiting and employer brand that make us nuts, so join us around...

Ep 056 – Getting A Seat At The Table

Ho ho ho! What can Santa (or your religious/cultural analogue) bring you? Do you want a pony? A new playhouse? Something sparkly? No. You want something more important. The professional equivalent of wishing for more wishes, you want a seat at the decision-making...

Ep 055 – Build Your Own Recruiting Content Strategy

You could pay an agency to build your recruiting content strategy (they cost about $60k). Or you could build your own. In this episode, we ignore the details of when to publish or what channels to publish on and focus on helping you build your own effective recruiting...

Ep 054 – The Myth of Talent Quality

As a talent leader, your job is to understand, organize, and manage the people and skills who will achieve your business goals. Just like on a chess board, right? Well, on a chess board, rooks don't suddenly learn new programming languages or get their masters degree....

Ep 053 – Employer Brand for Pennies a Day

"Investing in your employer brand" always sound like it comes with a huge price tag, but it doesn't have to. Most companies can see a huge lift in their brand alignment and awareness without spending much more than a cup of good coffee. Din't believe me? Take a...