A great employer brand takes a strong position, both to establish it as different and to be memorable, but can… Read more Episode 049 – Can Your Employer Brand Go Too Far?

How do you measure quality of pizza? Is it pizza topping distribution? Speed of delivery? Of course not. You measure… Read more Episode 048 – Measuring What Matters in Recruiting and Hiring

Ignore your employer brand all you want, but that doesn’t mean it isn’t impacting your recruitment efforts. Because it already… Read more Episode 047 – Your Employer Brand Already Exists

When you’re looking for a candidate, you really want someone you can say, “hell, yeah!” about. And you want someone… Read more Episode 046 – Hell Yeah or Hell No

No matter how cool or revolutionary the tool or tactic, they offer incremental increases in value over what you’re doing… Read more Episode 045 – The Big Leap

In your obsession to attract and hire talent, did you think to ask what talent wanted? And if you learned… Read more Episode 044 – What Talent Wants

Glassdoor is a love-it or hate-it kind of tool, but you can’t ignore it. The problem is, few people get… Read more Episode 043 – Glassdoor: Down and Dirty

Are you getting the feeling that the value of your ads is diminishing everyday? Meanwhile, everyone you know is trying… Read more Episode 042 – Let’s Buy A Recruiting Ad!

If a recruiter’s life is filled with rejection and people ignoring them (and that’s on a good day), can we… Read more Episode 041 – Recruiting Happiness?

In parenting, no one wants to talk to their kids about sex and drugs. It’s terrifying. It’s so bad, we… Read more Episode 040 – That Conversation