EP 184 – Employer Brand? Or People Brand?
I’m seeing a lot of comments/chatter around businesses jettisoning their interest in employer brand as the pandemic/recession takes hold. And it makes sense: if you’ve built all your metrics and value around filling the top of the funnel, not having much...
EP 183 – Is Employer Brand Evolving?
Last year, employer brand was the buzz word, but where is the buzz now? Given a year or three to consider and implement employer branding strategies, where has employer brand landed as a corporate function? Show notes: Talent Chooses You: Hire Better with Employer...
EP 182 – Chicken or the Egg?
The age old question: where should employer branding live? TA? Marketing? Comms? Like the “chicken or the egg” question, the answer involves a lot of evolution… Show notes: Talent Chooses You: Hire Better with Employer Branding is available on Amazon...
EP 181 – Who’s In Charge?
Leadership determines the strategic direction of the company, and staff make it happen, right? Right? Lately, it sure seems like employees are having a lot more say in what the company is (and isn’t) okay with. So who’s really in charge? Show notes: Talent...Brought to you by
James Ellis, Employer Brand Nerd
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