The world’s most caffeinated employer branding and recruitment marketing podcast

The employer brand podcast dedicated to making you smarter about recruiting and hiring

Its time to re-invent employer branding, recruiting and hiring from the ground up! If you’re ready to throw off the shackles of conventional recruiting and employer brand thinking, this is the podcast for you.

Nothing idea is safe. No best practice is sacred. Here, get serious about what works, so that you can punch above your weight in the war for talent.

[Sorry: we don’t accept unsolicited pitches or proposals]

Retelling Talent Chooses You in 15 minutes

Bonus Episode! Talent Chooses You (in 15 minutes)

by James Ellis Employer Brand Nerd | August 1, 2022 | Uncategorized | 0 Comments

I hope you enjoyed the podcast-as-audiobook update of Talent Chooses You. As a special bonus to celebrate/announce the launch of EmployerBrandLabs, I challenged myself to “retell” the book in just 15 minutes.

And I think I succeeded. Enjoy!

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Never one to do things “the usual way,” I didn’t write a book.

I wrote three:

Talent Chooses You
Paperback and Kindle

Employer Brand Handbook Vol 1
Working with Recruiters
Paperback and Kindle

Employer Brand Handbook Vol 2
Metrics and KPIs
Available Sept 7, 2020

Episode 5: More Funnel Thinking

Feb 16, 2022

Welcome to Season Two of The Talent Cast! The big news is that this season, I'm turning Talent Chooses You into an audiobook, revising and annotating from the text originally written three years ago. The entire project is brought to you by RecruitmentMarketing.com,...

Episode 4: Funnel Thinking

Feb 9, 2022

Episode 3: Employer branding will change how you hire

Feb 2, 2022

Episode 2: Quality, not quantity

Jan 26, 2022

Episode 1: They aren’t your employees. They’re volunteers.

Jan 19, 2022

Episode 0: What Does Employer Branding Want?

Jan 10, 2022

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Previous episodes of our employer brand podcast. Ready to dive deep and get smarter? Go binge!

James Ellis, Employer Brand Nerd

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Episode 11: Relationships move the needle

Mar 30, 2022

Episode 10: Recruiters and candidates want you to build an EB strategy

Mar 23, 2022

Episode 9: Your company is begging for employer branding

Mar 16, 2022

A More Efficient Trainwreck: The Lost Interview #1 – Katrina Kibben

Jun 7, 2021

Katrina Kibben is the reigning champion of all things job postings. There's no need to call a vote. There will be no recount. If you had any doubt, you have only to listen to this interview where they pinpoint any number of instances of "recruiting insanity" that most...

EP 190 – A Better Resume

Aug 31, 2020

Looking for a job? Yeah, I hear you. Looking for a job is the WORST! But you can take a bunch of lessons from your own employer branding work to create a resume that isn't just "good," but helps you stand out and get the job you want. Show notes: Talent Chooses You:...

EP 189 – The View from Here with Holland McCue

Aug 24, 2020

The future of employer branding (or maybe the maturation of it) lays in how well it is integrated into the corporate brand. The more your brand looks like a single idea seen through multiple lenses, the more each aspect can support the others. And there are few better...

EP 188 – Lighthouses and Books with Charu Malhotra

Aug 17, 2020

This week we have a lovely long conversation with Charu Malhotra. Charu's worked on a number of employer brands that you've probably hear of, like Unilever, BP, Ferrero, etc. Enjoy! Show notes: Talent Chooses You: Hire Better with Employer Branding is available on...

EP 187 – Cognitive Bias

Aug 10, 2020

We all make decisions based on mental shortcuts and pattern recognition. It's just what humans do. But if you're building a brand, these same shortcuts can keep you from seeing the brand that's right in front of you. And the more you learn about these biases, perhaps...

EP 186 – All Employer Branding Is Local

Aug 3, 2020

We are seeing the end of "monolithic employer brands," concepts that focused more on consistency that connecting to a person. But if you start thinking about your brand and how it can leverage its pillars better to various micro-cultures, suddenly your brand has more...

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