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EP 139 – Make The Familiar Strange

by James Ellis Employer Brand Nerd | Sep 9, 2019

EP 139 – Make The Familiar Strange

How do you attract attention to your brand? Interestingly, its a lot like how you’re going to build internal buy-in. You’re going to make the familiar strange (and the strange familiar).

Show notes:
Communicating the New by Kim Erwin (great book!)

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