The second you convince your boss that you need to spend more time and energy on your company’s employer brand, the first question will be, “how will you measure it?” You know what the really means: How can I justify this project to my boss? In this episode, we assume that you aren’t able to spend much money on sexy metric tools, but still need to understand if you are impacting the reach and strength of your employer brand.
Changing the conversation around recruiting, employer branding and hiring
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- EP 106 – The Woke Employer Brand January 21, 2019
- EP 105 – How to Change Recruiting’s Mind About Employer Brand January 14, 2019
- EP 104 – Culture Is Not Employer Brand January 7, 2019
- EP 103 – The Next Five Minutes December 31, 2018