I’ve been interviewing people and a theme is emerging: even when the company has something unique to offer, even if it has a lot of positives to talk about, candidates simply don’t believe it until they are hired and see it for themselves. There are a couple of reasons for this, but a core one has to do with understanding content marketing strategy.

Webinar: How Recruiters Can Use Employer Branding (March 21)
Talent Brand Summit
MRA Waukesha
ERE San Diego
SHRM Talent
Strive Conference
MRA Bettendorf
Transform
RecFest
SRSC Philly
MRA Minneapolis

Oh! And if you haven’t grabbed it yet, here’s my free ebook!