Ep 065 – Not for Attribution

Ep 065 – Not for Attribution

All those lovely reports you get after your ad spend happens sure make it seem like “stuff happened.” But unless you understand attribution and connect it your the intent of your ad spend, they mean nothing. Don’t let that happen to you! Show notes:...
Ep 063 – Epic Job Descriptions

Ep 063 – Epic Job Descriptions

We expect our job descriptions to do a lot: define the role, keep us from getting sued, and attract talent to apply. But if they are core to everything we do, why do they suck so bad?! In this episode, we figure out what job descriptions have to do from a legal...
Ep 062 – Technology Is Not Strategy

Ep 062 – Technology Is Not Strategy

I know how much fun it is to pick new tech for your recruiting ecosystem. It’s the hope that this new tool or new solution will solve all your hiring issues. But for companies that pick tools without understanding their strategy, it’s a process that burns...
Ep 060 – A World Without ATSs

Ep 060 – A World Without ATSs

You hate your ATS (it’s okay to admit it), and until now, its been a necessary evil. But that’s all changing. It’s not science fiction or the latest Netflix bingeable series: a world without ATSs is upon us. If you don’t start planning for it,...
Ep 059 – Clarity Is Currency

Ep 059 – Clarity Is Currency

In your search for the silver bullet in recruiting, you’ve done social media, job descriptions, ads, career sites, branding, agencies, content marketing, programmatic ads, reputation management, sourcing tools, video, audio, and probably seven other things. Have...